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Jenii Lowe

Jenii LoweGoogle+Twitter

Jenii is a content editor and copywriter with solid experience in writing engaging and meaningful online content for small businesses. She delights in helping companies increase conversions through online expression. A proudly self-confessed nerd, her eclectic set of interests include technology, video games, the internet, bad movies and science.

6 YouTube Channels Every Small Business Should Follow

YouTube is a great resource. It has a reputation for being full of goofy comedy, video game let’s plays, and cute animals, but it’s so much more than that. YouTube is afire with great business advice, but it can get drowned out a bit with the wackier channels and paid advertising. I have chosen 6 […]


Homepages that Talk Back: Using Video on Landing Pages

A whopping 80% of all internet traffic will be due to video content by 2019. That’s quite the hefty chunk. An increasing amount of businesses are future proofing themselves by incorporating online video, especially by using video embedded into their landing pages, and here’s one of the many reasons why. Using embedded video on any […]


Website Jargon Buster for Total Beginners

If you’ve been putting off getting a website for your business because the idea of all of that jargon and technological jiggery-pokery fills you with dread, this website jargon buster is the right place to start your journey. Before you make any plans or part with any cash, it’s a good idea to get a good […]



5 FREE Social Media Tools for Small Businesses

Whether you are a complete newbie to social media or a seasoned veteran,we all like a helping hand. With a focus on the big 2 – Facebook and Twitter – let’s delve into the free social media tools that you can start using today to take control of your social accounts. Hootsuite Link: hootsuite.com For Use […]


Using Pop-Ups on Your Website: Best Practices

[Updated Febuary 2017] Welcome back to our series on the resurgence of the website pop-up window. Previously we discussed the productive results achievable using in-page pop-ups (or “interstitial windows”), but also their downsides. We’ve mainly touched upon some of the most common functions of recent pop-ups: encouraging users to subscribe to a relevant newsletter, follow a brand on […]


Using Pop-Ups on Your Website: The Disadvantages

[Updated February 2017] Welcome back to this series on the renaissance of the pop-up; more specifically relating to in-page pop-over windows (or “interstitials”) which are now becoming increasingly common. Usually they’ll be a lot more relevant than the pop-ups of yesteryear, asking you to subscribe to the company’s email newsletter or to sign up for […]


Using Pop-Ups on Your Website: The Advantages

[Updated February 2017] You may have noticed the dreaded pop-up creeping back into common usage. If you frequent high-street retailers online or marketing blogs and resources (whom I find to be the biggest users; your experience may differ) you’ve no doubt had your fill of the modern pop-up menace. But you wouldn’t do that to […]


Social Media Shareability for Beginners – Part 3

Welcome to the last instalment in our series on social media shareability; where we’ve discussed creating content that encourages people to share your brand and buy from you over your competitors. This article’s topics are about the titles you choose, playing into timeliness and trends, and how to use emotion in most kinds of marketing. Missed […]


Social Media Shareability for Beginners – Part 2

Welcome back to our series on content marketing and social media shareability. In our last instalment we learned the basics; how to make content that is shareable and digestible. Now we are going to move on to three key aspects of creating content and making your content marketing a winning aspect of your daily business […]


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