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E-commerce

Did you know that, according the Office for National Statistics, 72% of adults in the UK bought goods and services via the internet last year? That number is rising, and enabling your customers to buy from you online through your website is an excellent way to boost sales and get people talking about your products. Products can be shared online, reviewed and bought in a matter of clicks, giving your users a streamlined and convenient way to access your services.

Tips on Creating a Good Customer Experience Using E-Commerce

Keeping customers happy is essential for all businesses, but it is all the more important if selling using e-commerce, because the environment is so competitive. These tips will help to create a good customer experience throughout the online shopping process. Make it easy for the customer to find products Some visitors are happy to browse […]



Does E-Commerce Vary From B2B to B2C?

There are a number of fundamental differences between business-to-business (B2B) and business-to-consumer (B2C) marketing, and many of these apply whether the marketing involves e-commerce or conventional routes to market. With e-commerce, much of the marketing media – pay-to-click advertising, emails, banners and PR – and the actual websites are similar for both B2B and B2C […]


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