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‘How to’ Articles

Looking for advice on how to make the most of the web for your business? Our team of independent digital marketing experts have shared a wealth of tips and experience on everything from how to approach your website design to making the biggest possible impact on social media. Whatever your question, it’s very likely the answer is here.

How to Protect Your Brand from Social Media Hackers

Recent research from legal firm Slater & Gordon shows that 20% of small businesses have had their accounts on sites like Facebook and Twitter hacked; with more than half of those affected stating that these hacks had caused significant damage to their business. As with most things relating to online security, prevention is usually better than […]


How Might Brexit Affect SMEs Who Export Or Import?

This blog post has been written by William Barns-Graham, Digital Content Editor at our partner Open to Export, which helps SMEs exporting from the UK to grow internationally. Much has been written and said about the importance for UK businesses to export more – both before and after the EU referendum last year. The reality […]


How Do I Start A Business?

There’s an unlimited number of things you could learn before you start a business. So maybe you’re thinking it’s better just to start and learn as you go. BUT there are some things you must know first. I want to talk you through some lessons I learned when I started my own business, and hark back […]


How To Apply For A Business Start-Up Loan Part 1

When you are starting a new business venture, it may seem daunting applying for a start-up loan. The first place business owners generally turn to is their bank. Banks have a major role to play in business funding and despite any adverse publicity banks have received over the years, they are still the primary source […]


How Do I Get My Business Video Seen?

Unfortunately making your business video is not the end of your video marketing journey. It’s the start. Having made your business video (or had it made for you) we now have to put it to work. I want to talk about some of the ways you can do that. For those just starting out with […]


How To Protect Your Small Business From Ransomware

The recent global ransomware attacks have well and truly taken the media by storm – and for good reason! The WannaCry/ WannaCrypt/ WannaCrypt0r ransomware virus/worm has hit countless victims the world over, and has left businesses and the general public in a spin about the security of their devices. However when you know how to […]


How to Grow Your Instagram Following

If, like me and thousands of other busy-stressed-panicked marketers, you’ve found yourself staring at your screen in despair as you try to come up with another cool idea for your 15 Instagram followers…you’re in the right place. You see, I no longer have only 15 followers on the Instagram account I manage. No sir. Through […]


How to Optimise Your Videos for YouTube Success

Are you producing videos to promote your business, or planning to start filming content to share online? An ever-increasing number of businesses have realised the benefits of video for marketing. With more and more video content being uploaded online every day, it’s essential to know how to optimise your videos for YouTube success in order […]


5 Key Rules for Copywriting Beginners

Promoting yourself with great copy can be the key to awesome marketing, but it’s often an aspect that sadly gets overlooked. I totally get it. Putting a marketing message together and getting it right can be a daunting prospect to the uninitiated. Using the right words in the right places can have your ideal clientele […]


How To Create Your Free Business Listing & Profile Pages on Yell.com

Register and Claim Your Free Business Listing and Profile Pages Today Your free business listing on Yell.com includes a set of Profile Pages, giving you the ability to display detailed information about your business that potential customers will find useful, and making it easier for customers to find the services you provide via Yell.com and search engines like Google. This […]


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