Want the chance to win £10,000?
Yell.com, the UK’s No. 1 online business directory*, is bringing its innovative and interactive #JustYell roadshow to Bluewater shopping centre in Dartford this weekend.
Up for grabs each day is an Amazon Echo for the loudest ‘yeller’ in Yell’s unique sound booth. You can also get information on a prize draw for the chance to win a range of fun experiences designed to make you ‘yell’, plus a grand prize of £10,000. There’s also an Instagram & Twitter ‘selfie’ prize draw to win a £100 Bluewater gift card.
Parents make the most of technology to ease the annual ‘Back to School’ shop
5 September 2018, UK: Parents across the country have been planning ahead when it comes to shopping for new school uniforms and supplies, according to the latest data from Yell.com1.
The data compiled by Yell, the leading provider of managed digital marketing services*, found that 38% of parents shop for new school uniforms in August, and 33% look in June and July. Meanwhile 23% still leave it to the last minute and complete in September, and only 6% wait until October.
From Reading to where Yellow Pages first began in 1966, Brighton
National insights overviewAs a nation, we’re increasingly getting out and about, exploring our local area and finding new gems:
- We’re sharing our discoveries online more and more, with the number of tweets and Instagram posts referencing our finds growing at a rate of more than 50% year-on-year
- Sunday is our preferred ‘day of discovery’, with 16% of all local discovery shares happening on the traditional day of rest
- Westminster, Manchester and Edinburgh were the cities where the most local discoveries occurred in 2017 and two months into 2018, Westminster is still topping the table, followed by Manchester and Bristol
- Social shares about discovering new local vegetarian spots have grown the most in the past year, followed by discoveries of local Thai, Spanish, vegan and French spots
- Our language around making local discoveries is incredibly positive, and increasingly so:
- Our use of the word ‘wonderful’ when sharing local discoveries grew by 270% from 2016 to 2017
- Our use of the word ‘cool’ when sharing local discoveries grew by 148% from 2016 to 2017
- Our use of the word ‘love’ when sharing local discoveries grew by 142% from 2016 to 2017