alexa for business Archives

Ok Google, How Do I Optimise My Website for Voice Searches?

By Anna Bravington | 30/03/2022

Google, Siri, Alexa. All are well-known voice search devices that have gained popularity in recent years. But that doesn’t mean that all websites are optimised for voice searches. In 2013 Google launched the Hummingbird update, which changed the way searches worked. The focus shifted to semantic searches that improved accuracy by understanding the contextual meaning […]

What Does Alexa for Business Do? And Do You Need It?

By Anna Bravington | 17/12/2018

Whether they use it to do shopping and book taxis or just ask it random funny questions, it seems everyone has Amazon’s Alexa these days. Which is not far off the mark. In the US alone, nearly 50 million people have access to a smart speaker with Alexa devices, making up nearly 50% of sales. […]

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