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How to Maintain Positive Sentiment with UX

User experience could be summed up as ‘pleasanting’. Making an experience easier, quicker, smoother, more pleasant. That means working on your user experience can build positive sentiment consciously or subconsciously in your users. It’s like going to a restaurant and everything just WORKS – but also, the little finishing touches are there. The napkins are […]


App UX Basics: Understanding User Experience

App user experience (UX) is all about delivering the easiest and most pleasant experience. This combines psychology with design, development and testing. Because there’s no way that anyone has yet invented to get a user experience perfect the first time around. Some app UX fundamentals: The fewest taps wins The fewer elements there are, the […]


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