Notion: a Free Productivity Tool for Small Business Teams

2021. COVID-19. A lot of us are working apart. If you’re worrying about maintaining your team’s organisation and morale while you’re working remotely, I’ve got the most perfect – and free – productivity tool for you. Notion is a web, desktop and mobile app that supports collaboration and wiki-style content production. It’s like Trello, Pinterest […]

Quality vs. Quantity in Content Marketing

“Argh, I’ve GOT to get a blog out this week. What the #@$& am I going to write about?” Familiar? Yeah. When one is trying to fulfil the 2,198 ‘must do’ marketing activities that are hot this year, one can lose sight of why content marketing works. It doesn’t work because you’re constantly bombarding the […]

The Only Question for Content Planning: Is It Christmas?

I’m trying to be clever of course, but what we’re talking about here is seasonality. When you work in a small business, time is the material you have least of (you probably have a stack of carpet samples as tall as the water cooler but you can’t make blog posts out of those, comfy and […]

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