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3 Easy Ways to Grow Your Instagram Followers in 2020

You may have recently read our guide about the Instagram algorithm and how to make it work for your business. If you’re yet to sign up to Instagram as your business or brand, check out that information and use it in collaboration with this article. Growing any social media following organically can be challenging, but […]



8 Social Media Ideas to Rejuvenate Your Online Presence

When you first start a business it’s likely you’ll want to keep both your social media presence and content fresh. And, typically, it’ll be easy, to begin with as you’ll have lots of things to say about your brand plus your products or service… but after a while, you might find things get a bit […]


How to Make the Instagram Algorithm Work for Your Business

Let’s delve into the mysterious subject that is algorithms. The term “algorithms” is often mentioned when discussing social media platforms. But you might be a little hazy on the facts around what an algorithm is or how they work, let alone how they can even benefit your business or brand. What Exactly is an Algorithm? […]


5 Ways to Maximise Your Social Media Schedule

Soup Up Your Social Media Schedule It’s most likely you already use social media to promote your business but you may not be seeing the results you want, or it might be taking a lot of time out of your own schedule in order to keep on top of the endless stream of interactions. Maximising […]


Why Every Small Business Owner Should Use Experiential Marketing

What’s New in Marketing? Marketing and promotion funnels can often seem out of date or irrelevant or even, after a while, may just stop working completely which can leave you feeling helpless. Especially when you’ve no doubt invested time, money and effort into seeking more business. Innovative methods of marketing are becoming increasingly available to […]


How Do I Use My Business Videos?

How? “Why?” is the best question anyone can ask, but “How?” is the second best. “Why?” gives us the basis of true understanding, but “How?” gives us the practical application of that understanding. So today I want to take a look at how we now use the videos we have been making using the ideas I […]


YouTube Rolls Out The ‘YouTube Premieres’ Feature To All Users

Back in June 2018, at VidCon, YouTube announced a new feature called ‘YouTube Premieres’, giving qualifying creators the ability to schedule the release of a video with a dedicated public ‘watch page’ which could be shared in advance. A couple of days ago, YouTube announced the rollout of this Premiere feature to all users. So […]


Onboarding Your Customers – Not Just Another Buzzword

Onboarding matters if you want your customers to keep coming back for more. Let’s play with a metaphor: you take the person you’ve liked for ages out for dinner. You talk all night, you toast each other with a little too much wine. One thing leads to another and…you go home with them. It feels […]


How To Change Your Facebook Page Template

Over the last 12 months, Facebook tested, then introduced the ability for anyone operating a Facebook Business Page to change its look by applying a template. Facebook Page Template Options There are 9 different business focussed page template options to choose from, each designed to optimise your content for your target audience: Standard – Good […]


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