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A Simple English Digital Marketing Glossary

Digital marketing is a crucial field for pretty much every business in the modern world. But what do you do if you’ve been fighting the techy tide for a while now? What do you do if you don’t exactly get on with technology? If the barrage of arcane-sounding digital marketing jargon makes your head spin, […]


10 Digital Marketing Trends to Watch in 2018

With the festive season sadly now behind us, business owners around the world will be focusing on essential business tasks for 2018. And as we all know, good marketing holds the key to bringing in good business. It pays to keep yourself on the pulse of digital marketing, with new opportunities springing up all over […]


5 Crucial Video Marketing Trends for 2018

2017 has been a great year for online video – for both business and leisure! There are so many awesome and inventive video media ideas bouncing around on the internet lately, and creators of all budgets can share video more inexpensively than ever. As we’ve already talked about on this blog video is a valuable […]


Social Media Top Tips for Halloween

Halloween has become a huge event in the UK, with consumers spending over £300 million on Halloween products according to Mintel research. Any popular season or special event is the perfect opportunity to ramp up your social media engagement, and the best thing is that you don’t have to sell Halloween items to make the […]


5 Digital Marketing Trends Your Business Should Follow In 2017

What are you going to do differently this year to attract more opportunities for your business? Of course, you can continue marketing the way you did last year, but market and buying habits are constantly changing behind the scenes. There are no guarantees that last year’s marketing solutions will work in 2017. If they do, […]


What Is Retargeting Advertising And How Does It Work?

Wouldn’t marketing be a breeze if every visitor to your website followed the same orderly path through to a purchase? They click where you want them to click, fill in the form you want them to fill in, download and read the document you want them to read, and then they decide to give your business […]


5 Content Marketing Tips from 2 Online Giants

We small business owners often look up to large corporations with awe, often wondering “how on Earth can I compete with that?” Modern practices such as online and content marketing often compound the issue by seeming mysterious and unattainable, like internet alchemy. But that isn’t always the case. Good content marketing comes from simplicity and […]


5 Awesome Digital Marketing Podcasts

Personally, I think podcasts are pretty awesome. You can have all the advice and value of a blog post, but you can listen to it whilst you are doing other things – in the gym, whilst driving, doing housework, the list goes on. Digital marketing can be a complex and ever-evolving topic, so it pays […]


6 Excellent Blogs for Digital Marketing Beginners

When promoting your business, digital marketing can be a tough nut to crack, especially if you are totally new to the field. If you don’t have a techy bone in your body, blogs that bang on about “user retention,” “marketing automation,” and “Twitter Cards” with little to no explanation can send you running for the hills, […]


Awesome FREE Digital Marketing Tools – Part 2: Outreach

Last time we talked about how it’s often the case that once a small business has seen to all of its financial requirements for the month/quarter/year, the marketing budget can sometimes get left in the dust. However, provided you have some time to spare, there are a wealth of free resources out there to help […]


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