Mobile-First Indexing: What You Need to Know

Google announced that they are switching to mobile-first indexing for all websites in March 2021. This means that Google will prioritise the mobile version of a site for indexing, as opposed to the desktop version. The reason for this change is that a majority of internet users (almost 60% according to Hitwise) now use their […]

How Does a Google Core Update Affect Your Website?

If you’ve noticed your website pages rise or fall in Google Search, it could be because Google released a Core Update. In a core update, Google makes significant changes to its search engine algorithms to improve the quality of search results. These changes can have a considerable effect on search engine results pages (SERPs), across […]

How to Avoid Google Pandas & Penguins Impacting Your Online Marketing

If you’re involved in the online marketing of your website and you’ve not been hiding under a rock this year, you may have noticed that Google have been throwing zoo animals at the SEO world. These normally cute looking animals have been released into the SEO wilds since February with Google aiming to reward good […]

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