×

How To Restart A Business Impacted By COVID-19 Part 2

In Part 1, you discovered how it’s possible for your business to recover from COVID-19, especially if you already have the three key traits to business success. For easy reference, these are: A good product or service Engagement Constant improvement What if your business doesn’t have these key business success traits? Certain industries, (retail in […]


How To Restart A Business Impacted By COVID-19 Pt1

The Coronavirus pandemic has created a topsy-turvy world and an unstable economic environment. When an outside force creates untold damage to every person’s way of life, especially in the way we are affected at the moment, then we have to rise to the challenge and seek new solutions. Yesterday’s problems are irrelevant as lives are […]


3 Easy Ways to Grow Your Instagram Followers in 2020

You may have recently read our guide about the Instagram algorithm and how to make it work for your business. If you’re yet to sign up to Instagram as your business or brand, check out that information and use it in collaboration with this article. Growing any social media following organically can be challenging, but […]


How to Make the Instagram Algorithm Work for Your Business

Let’s delve into the mysterious subject that is algorithms. The term “algorithms” is often mentioned when discussing social media platforms. But you might be a little hazy on the facts around what an algorithm is or how they work, let alone how they can even benefit your business or brand. What Exactly is an Algorithm? […]


5 Ways to Maximise Your Social Media Schedule

It’s most likely that you already use social media to promote your business, but you may not be seeing the results you want – or it might be taking a lot of time out of your daily schedule in order to keep on top of the endless stream of interactions. Maximising your social media schedule […]


How to Build a Marketing Plan

I hate plans, including marketing plans. But, I have to say, without one we’re all just lost souls wandering about aimlessly. Most of us do have a plan – it just lives in our head, and we have to hope everyone around us also has a plan and it doesn’t mess ours up. So, to […]


A Simple Guide to Content Marketing Psychology

Psychology plays an absolutely crucial part in all kinds of marketing. Whether it’s choosing which shelf and aisle to best place products in a supermarket, selecting the right words for a billboard campaign, or simply picking the right colour for your “buy now” button; the way businesses sell to people is inextricably linked with how […]


How to Plan Your Marketing Strategy

I struggle with marketing strategy. I’m quite a strategic thinker – Machiavellian, almost. But I find it hard to organise all my crazy ideas into one sensible, achievable marketing strategy. So, I’ve done the work to make sense of it, and now I give it to you. Marketing strategy starts with goals Start by picking […]


Do You Need To Strategically Re-think Your Business?

In light of the recent announcement that Toys R Us in the USA are filing for bankruptcy, this article is written to cajole, challenge, and hopefully act as a cattle prod to strategically re-think your business. The speed of change in the business world is increasing. Global markets and borders, despite Brexit, are opening. There […]


4 Important Business Lessons To Learn From The General Election

On June 8th, the country went to the polls. The people voted and the results were different to those predicted only a few short months ago. Something changed. This article will be looking at the business lessons learned from the election and has no political agenda or bias. 1) Never Assume You Know What Your […]


11 - 20 of 128 results