Firstly, let’s understand what the Web of Trust (WOT) is, looking at the potential use within SEO strategy and for achieving improved conversion of online traffic. The Web of Trust, WOT, currently have over 10 million active users. The service is a free add-on available for your internet browser which allows web users to share their online experiences and knowledge […]
The most common way to find something on the internet is to use a search engine. For example, someone who wants to find a plumber in Brighton might search using Google. All you need to do is type in a few words that describe what you’re looking for, and up pop some results – primarily […]
In simple terms, page rank is a measure of how ‘important’ a web page is. It works on the basis that when another website links to a page on your website, it’s like a recommendation or vote for that web page. Each link increases the web page’s page rank. The amount it increases depends on […]