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Google Plus vs Facebook

In this week’s post, I’ll cover the launch of the new Google Plus or Google + social network. What is it and are there any benefits for local SEO campaigns over the the likes of Facebook and Twitter? Google Plus is a fresh attempt from Google to get into the social networking game. They previously failed miserably with a service called Buzz, this disaster […]


Google Announces the ‘Freshness’ Factor

Over the last few posts a common message coming through loud and clear is that ‘fresh‘ content delivered regularly is a key factor in effective SEO. For the SME it is a bigger challenge  to create and deliver this content, often due to time constraints and no dedicated function within the business itself. My advice is to keep […]


Regularly Updating Websites Improves SEO Results

It’s a known fact that updating a site regularly with fresh content appeals to search engines like Google, Bing and Yahoo.  Why wouldn’t it? Fresh and relevant content updated regularly is what we all yearn for when searching online for ourselves and it’s no different for search engines. Let’s look at  how this information is discovered and what […]


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