Can customers easily find your business online? Local SEO helps your business to show up in local searches. But what is is, and what do you need to do? Read on for 7 tips to help make your business visible in local search results. What is Local SEO? SEO (Search Engine Optimisation) is the use […]
Do you know how your business is perceived online? The internet plays a significant role in day-to-day life, so it’s hardly surprising that it is often the first port of call when looking for a local business. Just like in the “real” world, reputation is an essential factor in the decision-making process. A good online […]
Listing your company on review websites can seem like a scary prospect. You’re putting your precious business out there to get potentially battered by the slings and arrows of former customers and personal opinion. But actually, there are many more positives than negatives to online reviews – not least the warm, fuzzy feeling when you […]
You’ve probably heard it time and time again – listing your company on review websites is a crucial step to your ongoing visibility and a great opportunity for customer service. But why is that? If you’re on the fence about listing your business on a review site, or you’re not convinced of the value it […]
Online reviews not only give potential customers a snapshot of the quality of your product or service, they are also very beneficial to your search rankings and search page visibility. In this article I’ll show you how reviews work on Google and how they can benefit your business’ search engine results. Reviews in search results […]
Negative reviews can be a scary prospect, but they can provide a unique opportunity to improve and to bring about positive change to your business and to your customers’ overall experience. Though it can be a downer when a bad review first comes through, this feedback can hold the key to making your company the best […]
Online reviews are an important part of modern business. Paid marketing avenues are great and all, but the input of actual former customers is seen as far more objective – and as such – more believable to a new prospect. Some people have become strongly reliant on this new online review culture, and many may […]