Online reviews not only give potential customers a snapshot of the quality of your product or service, they are also very beneficial to your search rankings and search page visibility. In this article I’ll show you how reviews work on Google and how they can benefit your business’ search engine results. Reviews in search results […]
In the last few years video has become increasingly popular on the web. The statistics say it all, currently a third of all online activity is spent watching video and by 2017 it is predicted that video will account for 69% of all consumer internet traffic. Many businesses have already started picking up on this trend and […]
If you’re scratching your head and asking yourself “What on earth is SEO?” then don’t worry – it will all become clear. What I will say before I explain everything, is that if you want to grow your customer base, then you really do need SEO. So what is SEO? SEO stands for Search Engine Optimisation. […]
The keywords you choose for your business website are crucial to the site’s success, as these play such an important part in optimising your website, allowing the search engines to find and index it. In previous posts, we have discussed researching these keywords to make sure they are relevant to your audience and that they […]
Netcraft reports that as of September 2011, there are 485, 173, 671 websites on the Internet. With so much content out there, you might think it would go unnoticed if someone copied information from another site onto their own. However, plagiarism does not go unnoticed by Google and its counterparts, who will drop the rank […]