Google announced that they are switching to mobile-first indexing for all websites in March 2021. This means that Google will prioritise the mobile version of a site for indexing, as opposed to the desktop version. The reason for this change is that a majority of internet users (almost 60% according to Hitwise) now use their […]
…or “How to turn great print copywriting into excellent SEO optimised copywriting that human readers will love too”. If you’ve had experience writing successful copy for offline functions, you’re most likely going to enjoy some success when writing copy for your website. However, you will need to add a few mildly techy, chiefly SEO-related tricks […]
We all like a freebie, especially if your business has a limited marketing budget. And Google offers a wide range of completely free tools which can be absolutely invaluable to webmasters and digital marketers all over the world. We’ve listed 9 here but there may be more out there too! Check out our list below, […]
No three letters strike fear into the hearts of newbie webmasters than the dreaded S… E… O… Search engine optimisation is often seen as a clever, fancy-pants practice that’s off-limits to us mere mortals. And yes, some of the more in-depth, technical practices would probably make our heads spin, but there are some very basic, […]