StumbleUpon is often described as a discovery search engine that finds the best on the web and delivers to the user based on their personal browsing preferences. This is a free service also available on popular web browsers and for download as an app on mobile devices. Unlike popular search engines like Google and Bing, […]
Firstly, let’s understand what the Web of Trust (WOT) is, looking at the potential use within SEO strategy and for achieving improved conversion of online traffic. The Web of Trust, WOT, currently have over 10 million active users. The service is a free add-on available for your internet browser which allows web users to share their online experiences and knowledge […]
We have now learned that Google wants sitemaps for any video content on your website, regardless of whether they are published to your site using a video sharing site, self-hosted, or using a video hosting platform. The focus in my previous posts has been around YouTube but as with social media there is more than one player […]
So you’ve created your video content, optimised with rich metadata and now posted to YouTube, job done! Not quite. Most SME’s will monitor the response and measure the success of video content purely based on the number of views. This is probably due to not knowing about a very powerful analytics tool called YouTube Insights. This is much like Google Analytics in […]
In my last post, I covered how producing a Video XML Sitemap can help Google index your video content online. As we now know videos are invisible to search engines which is the reason why we need good solid content surrounding them. I want to focus this post on YouTube and some of the ways in which you […]
There are many social networking sites out there now to choose from geared towards different interests and topics, this list includes the most popular which are the much loved, Facebook and Twitter. Each of these has some potential value for SEO based on the simple fact that they can provide valuable links back to your website. […]