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Is Google Going Longform With New SERPs?

Late last year, Moz discovered that Google was showing significantly longer snippets of content (hopefully, your carefully crafted meta decriptions) in its search results pages. The SEO expert is now recommending character limits of 300 for your meta descriptions. It’s been 160-ish for YEARS, so clearly they think something pretty big is going on there. […]


Search Me – an SEO Glossary Without the Jargon

If you’re running a business and looking to improve your website you’ve probably come across a lot of bizarre terms like ‘link juice’, ‘bots’ and a surprising amount of animals (spiders, pandas, hummingbirds etc.) that seem to have something to do with Google… This SEO Glossary will help to clear things up.


Where Is My Google Places Listing?

One of the most common questions I get asked as an SEO expert by my clients  is ‘Where is my Google Places listing ?’ and ‘How can you optimise it to appear on the front page?’. Firstly, I would like to clarify that there is no such thing as a guaranteed listing on Google whether it be […]



Guaranteed Top Position on Google

In the SEO business, there is a worrying trend emerging where SMEs are being offered an absolute guarantee when it comes to search rankings.  Having worked with SMEs for the last 10 years I am now seeing more cases of this and find this very dangerous practice is damaging the chances of success for many local search […]


Google Alerts and SEO

For those not familiar with the Google Alerts service this post will help you understand this tool and demonstrate how to use it to enhance your local SEO campaigns. Google Alerts simply enables you to choose keywords/search terms related to your businesses which are important for your SERPs; Google will then email you instances of when they come up online […]


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