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How To Choose – and Ask – A Social Influencer To Work With You

Social media influencers might have had a bad rap recently, but plenty of businesses are still open to working with them. The key is to spend time researching the type of social influencer that will add the most value for you – and extend your audience in the right direction. If it’s an avenue you’re currently […]


After The Elle Darby Furore, Are Social Media Influencers On The Wane?

Anybody can be a celebrity nowadays thanks to social media, which has effectively given everybody with an Instagram account or YouTube channel a platform from which to launch “Brand ME”. While some people turn their noses up at self-made celebrities, savvy business owners know that they can harness the power of these social influencers to […]


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