First of all, you may well be asking “What is Clubhouse?” It’s a relatively new real-time voice chat app, originally launched in early 2020, which seems to have taken the social media world by storm towards the end of 2020 and during the first few of weeks of 2021. I have heard it compared to […]
Whether you’re a complete social media newbie or a seasoned veteran, we all like a helping hand from time to time. And when that help is free – even better! So let’s take a look at five totally free social media tools that you can start using today to take control of your social presence. […]
Instagram is one of the big players in the social media stakes, but has a bit of a reputation as being trendy, superficial – even a bit shallow. The truth is anything but. 80% of Instagram users follow a business on the platform, and B2Bs can totally kill it on Instagram too! Yes, it’s the […]
Facebook has been a staple for businesses for over a decade. It’s not even an option anymore; if you’re setting up a business, a Facebook page will be part of the process. But is Facebook past its best? Privacy controversy, terrifying election meddling and a tangled legacy user experience have left a sour taste in […]
If you are running any Facebook Groups for your business as part of your marketing / customer retention strategy, you will love the latest news and feature updates from Mark Zuckerberg. First of all, in June, Facebook unveiled a new mission statement: To give people the power to build community and bring the world closer […]
I’m afraid this is going to be a discussion, rather than a how-to guide. Every brand is made up of individuals, all of whom have opinions separate to mine and will feel differently about this issue. But it’s an important one to talk about. We live in a world where bad things happen. Things that […]
The latest shocker to hit social media land: Twitter has suddenly and brutally changed the familiar Favourite star into… A LIKE HEART. Yes, that’s right. Twitter, home to commercial show-offs and irony, has copied Facebook. Facebook, home to photos of our dinner and videos of our dogs. So what? So what?! This is a momentous […]
Between managing your various different social media platforms and generating enough content to keep them current and delivering traffic to your website, you’d be forgiven for feeling sceptical about spending more time and money on social media advertising, sponsored content and Facebook ‘boosts’. Most social media platforms offer paid extras such as adverts or just […]