What Is a Subdomain?

A subdomain is an element (or ‘label’) that can be used in a URL to separate parts of a large or complex website into standalone resources. For example, it could describe a department of a large company. It’s also known as a ‘low-level domain’ or ‘child domain’, alongside the top-level domain (.com, .co.uk, or .info, […]

How Does URL Structure Impact SEO?

Every web page has a URL, and it’s important to think about the structure and content of these – particularly of subsidiary pages – as part of a search engine optimisation programme. This is particularly the case in larger sites, and especially for e-commerce sites which serve pages from an internal database and therefore have […]

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