How Well Is Your Twitter Profile REALLY Doing?

“My business’ Twitter account has 500 followers”, says smug man one. “Well I’ve got 700”, replies smug man two, putting smug man one’s nose out of joint. It’s a familiar scene and a conversation that now sits alongside car engine size, flatscreen TV width and annual holiday destination distance in the world of small-talk one-up-man-ship. […]

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