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Will The YouTube Partner Program Changes Affect Small Businesses?

The good news is they most likely won’t. On Tuesday 16th January, YouTube announced changes to the qualifying criteria for its Partner Program. To apply and be accepted for the Partner Program, instead of simply having a total of 10,000 views, your channel will need: 1,000 subscribers AND Minimum 4,000 hours watch time, in the […]


What’s the Most Important Part of any Marketing Video?

I always thought that the first 15 seconds of any video were the most important. Why? Because I get bored. I’m browsing, I come across a video, I watch a bit and move on. Unless… Unless the opening of the video really has something that grabs my attention. This is it. The opening of your […]


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