Yell's statement on Coronavirus (COVID-19)

Last updated: 1 June 2020

customer service

A message from Yell's CEO, Claire Miles:

Image of Claire Miles, CEO of Yell

"We know our customers rely on Yell to help them connect with consumers brilliantly online. As more businesses plan their return to work with lockdown measures easing, we want to help ensure that you are best placed to take full advantage of the 'new normal'. This page has up-to-date information and guidance on the current COVID-19 situation, as well as articles and advice to help you with this. I hope you find it useful. I would like to thank you for being a customer of Yell and while we appreciate that these continue to be difficult times for everyone, I assure you that we will do everything we can to support you and your business."

Keeping in touch

As we remain focused on keeping our people safe whilst serving our customers to the best of our abilities, we are, like many businesses, preparing for the easing of lockdown measures and looking at how we will operate our business in the new 'Covid-secure' environment.

We continue to operate our Customer Service teams with a reduced number of people working remotely, but we are pleased to say that although call volumes remain higher than normal, we are starting to return to normal levels of service.

However, whilst restrictions remain in place, we would still encourage you to download the free Yell for Business app and utilise the functionality within the app to service your account and amend your Yell.com listing and other products you have with us.

Alternatively, you can use our online chat service (available Mon-Fri 8am-10pm).

For those businesses who would still like to call in directly, our Customer Service telephone number 0800 555 444 remains operational Mon-Thu 8.30am-5.30pm, Fri 8.30am-4.30pm, but we thank you for your continued patience and understanding that our response times may still be slower than usual.

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Managing and updating your Yell products

Now, more than ever, communication with your customers via online channels is crucial. With even more customers now searching online for products, services, and the latest information such as up to date opening hours etc, you need to ensure that these customers can access the latest information about your business.  We have a range of tools and product features that can help you do this depending on which products you have from Yell:

Websites (Premium, Premium Plus, Elite & Elite Plus)

Reputation Manager

  • Easily update your business contact details, opening hours, products and services across all your directory listings so customers can find the latest information about your businesses during these changing times.
  • Use the Reputation Manager social media posting functionality to update all your connected social networks to keep your customers and followers up to date with the latest information about your business.

Yell.com listings

  • Keep your business details on your Yell.com listing up to date, and inform customers of your current opening hours, contact numbers, products and services available etc. This can be done via the Yell for Business app or by logging into your dashboard on a desktop computer.
  • Send email or text messages to customers inviting them to write a review on your listing to help boost your online reputation.
  • Make sure you have Messaging activated on your listing and have notifications switched on for the Yell for Business app, so you can receive messages from potential customers instantly, as well as create PDF quotes and send calendar invitations in response to customer messages.

PPC, Display, Social & Smart Performance advertising

You may want to amend the existing messaging on your PPC, Display or Social ads to more accurately reflect your current business offerings and preferred contact details - e.g. if you're a plumber, you may want to focus on the emergency services you offer, rather than regular maintenance tasks, or if you manage a garden centre, you might want to focus on local flower delivery rather than driving footfall to your cafe. You may also want to change your target areas if you're servicing a larger or smaller area than usual. You can request changes to these via our Live Chat service if you find call times are too long. You can also check what messaging your ads currently have by logging into your online reporting dashboard.

Additional marketing options

As the UK economy starts to open up again and as we all start to prepare to face the 'new normal,' you may also now be looking to launch new channels for your business such as eCommerce and online advertising. If you are considering this, our Digital Marketing Consultants would be happy to provide free advice and recommendations on suitable products and solutions to suit your business needs and budget. Contact us via our live sales chat service (24/7) or by calling our Telesales team on 0800 777 445 (Mon-Thu 8.30am-6pm, Fri 8.30am-5.30pm).

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Other free benefits from Yell

Free tools

We have some great FREE tools and services that you can access to benefit your business. Check out the Free Essentials area of our website for some great practical tools including a free DIY website, business listing, website audit, and online reputation report.

We've also put together a Digital Marketing Checklist for you to download free, with a range of tips and recommendations to help your business during coronavirus lockdown, whether or not you're currently able to trade.

Download

 

Partner offers

Yell works closely with a number of partners to bring discounted offers to its customers, including Microsoft, Royal Mail, EE and more. Check out what's available on our Partner Benefits page.

Digital marketing advice

Our Knowledge Centre has thousands of useful digital marketing articles from our team of independent experts. Here are links to just a few of our latest posts written with the current climate in mind:

Further advice for businesses

As government advice and guidance continues to evolve and as businesses prepare to become 'Covid-secure' as lockdown restrictions ease, we aim to direct you to the most relevant, authoritative and free advice that we can find, in order to support you and your business.

The UK Government has provided guidance for Business Owners along with support from Public Health England.  As well as UK Central Government, there are also a number of regional initiatives being announced for businesses in Northern Ireland, Scotland and Wales.

As businesses begin to re-open and return to work, the UK Government has now provided guidelines on  Working safely during Coronovirus.

There are also a number of third-party websites providing more detailed advice for small businesses and business owners. The ones we recommend reading are all free to use (they do not require paid subscription, but may contain third party advertising):

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