Request a quote

  • Call 0800 777 445 or complete this form. For customer support queries click here
  • This field is for validation purposes and should be left unchanged.
×

SEO

Search Engine Optimisation is about increasing the natural or ‘organic’ ranking of your website in search engine results for specific keywords. When someone searches online for the products and services you offer, you want to appear above your competitors, or at least ensure your business is highly visible. A good SEO strategy will involve keyword optimisation, link building and measures to keep your content fresh, new and relevant.

5 Key SEO Practices For Your Website

No three letters strike fear into the hearts of newbie webmasters than the dreaded S… E… O… Search engine optimisation is often seen as a clever, fancy-pants practice that’s off-limits to us mere mortals. And yes, some of the more in-depth, technical practices would probably make our heads spin, but there are some very basic, […]


How to Split Your Search Marketing Budget Between PPC And SEO

Most businesses are aware that PPC and SEO work best in tandem with each other. Where some people come unstuck is how to apportion budget in such a way that gets the most out of both search marketing activities. I like to use the somewhat superficial metaphor of ‘looking good’ to describe how SEO and […]


How to Optimise Your Google My Business Listing

Google My Business is a free, yet essential tool for increasing your online visibility. Mastering your Google My Business profile can help feature you in local search, can give prospects essential information about you at a glance, and can get eager clients in touch with you quickly while their purchasing intent is still high. Whether […]


How Can Reviews Improve Your SEO?

Online reviews not only give potential customers a snapshot of the quality of your product or service, they are also very beneficial to your search rankings and search page visibility. In this article I’ll show you how reviews work on Google and how they can benefit your business’ search engine results. Reviews in search results […]


This Is Why You Should Use Posts For Google My Business

If you’re a business owner, hopefully you’ve been using Google My Business to control how your website appears in search – managing your contact details, opening hours, photos and encouraging customers to leave you reviews. Doing so will make the Knowledge Panel for your business (the information box that appears on the right-hand side of […]


How To Use Citations For A Local SEO Advantage

You may have already heard of the importance of local citations when it comes to SEO for the city or area where your business is based. In this article we’ll explain what they are, why they are such an important factor in local search, and how and where you can build them. So without further […]


How are Google’s RankBrain Updates Affecting Organic Search?

Anyone producing content like blogs or knowledge articles is going to be aiming for good organic traffic. That’s kind of the point. And we know the rules, right? It’s got to be high quality, it’s got to be user-first and it’s got to be relevant to your audience. That’s all still true but, more and […]


How to Use Featured Snippets to Boost Online Visibility

Did you know there’s a feature in Google that – given the right circumstances – can make your blog content display higher than the number one ranking spot? No it’s not AdWords – this is totally free! They’re called “featured snippets”, and are totally possible with minimal website tinkering. Anyone who has used Google in […]


Why Copywriting Costs Money

AKA: why you may not be able to write your website yourself, in a spare hour, with one eye on Britain’s Got Talent. Copywriting is way too important to skip over – and a lot of us are guilty of doing just that. Being able to write and being a writer are different things You’re […]


What Is The Difference Between SEO And PPC?

Pay Per Click (PPC) and Search Engine Optimisation (SEO) are both incredibly good ways of getting exposure for your business on search engines. Which one you use depends on the type of business you have, your business needs and the current stage of your business. I’ll concentrate on PPC and SEO for Google for this article as […]


1 - 10 of 185 results