An experienced marketeer, PR, copywriter and blogger for Yell, The Metro and various clients at Resonates, Mary advises businesses how to create and distribute relevant engaging content for multiple platforms. With a particular interest in content creation and strategy, Mary regularly blogs about content development, social media and SEO.
A domain name is the address of your website, for example: www.websites.co.uk. Many people request a ‘short and snappy’ domain name like the one above, one which will be easy to remember and quick to type in. However, while it is important to keep domain names fairly concise, it is far more important to create […]
Choosing a web address for your website needn’t be difficult or time-consuming. However, there are some very common mistakes people can make when choosing a web address, which we have listed here so that you can avoid them! 1. Choosing a very long domain name. These take longer to type in manually, and don’t […]
Domain name Also known as a web address or URL, a domain is literally the title of your website. Most domain names take a form similar to www.domainname.com, but other domain name suffixes include .co.uk, .org and .biz. SEO SEO stands for ‘search engine optimization’, the process whereby website content (writing and graphics) is […]
Choosing a domain name isn’t just a question of finding a relevant ‘title’ for your website; it also plays an important part in search engine optimisation, or SEO. A domain name, like other website content, is searchable on the internet by potential business users. Therefore, domain names must contain keywords which the ‘crawlers’ (the searchers […]
1. Make it easy to remember; this way, both existing customers and new customers who have been told your web address by a friend will be more likely to remember it – and search for it. 2. Keep it simple; don’t complicate your domain name with unnecessary words or punctuation. This can irritate or confuse […]
A key thing to consider when deciding upon a domain name is how relevant and memorable it will be for your customers. This will depend on variables such as the location/service area your business covers, your target customer, how well known your business already is, and of course the nature of your business (or the […]
As someone who used to be a techno-phobe myself, I thought a brief introduction to domain names might be handy for those of you who, like me, don’t have a natural affinity for IT and all it entails. So, the basics: A domain name, also known as a URL or website address, is literally the […]