Anna has worked across digital, marketing and comms for 23 years. She has worked in 20 sectors with over 60 brands. Her experience is in both B2B and B2C businesses, from start-ups to international businesses.
She advises businesses on marketing and has a passion for cost-effective, community building approach. Anna loves gadgets and has owned an mp3 player since the very first one was mass-produced in 1998 (it only held 8 songs!).
There is a debate happening at the moment on how COVID-19 will affect Black Friday and Christmas sales. Some retail experts have predicted it will be quiet as people are wary of spending money in the current climate, whereas others have said it’ll be big with people enjoying a bit of retail therapy to wash […]
Affordable smart speakers like Amazon Echo and Google Home, that can cost as little as £30, have ensured that the uptake of virtual assistants has been swift across UK households. It’s estimated that 1 in 5 UK households currently have a smart speaker in their home. One of the most popular uses of smart speakers […]
Social media is such a large part of business life these days but sometimes it’s hard to decide what to write about. Events are an excellent place to start, they create so many opportunities for you to create content for your social media channels – you can post before the event, during, and after, you […]
Hashtags were popularised by Twitter over 10 years ago to help users group Tweets via common topics of discussion. Lots of other platforms like Instagram and Facebook also use hashtags, with a similar purpose of grouping posts together. If you don’t know what a hashtag is then have a look at my example image of a […]
So you’ve had a bad review. How bad it actually turns out depends on one thing only – what you do next. You could go with your feelings, hunt the person down and force feed them dry crackers until they beg for forgiveness. Or you could do something positive about it and improve your business […]
MPs have rejected to delay the EU departure date and Theresa May’s Brexit deal hangs by a thread. News outlets are reporting that the risk of exiting the EU with no deal has increased as a result of these latest Commons votes. But what would a no deal Brexit actually mean for small businesses and […]
The start of the year is a popular time for detoxing your body but perhaps your business needs a detox too? Now could be the time to clean up those bad practices holding you back and rejuvenate the body, mind and soul of your business. Just as with detoxing your body, you could break down […]
Google+ has about 2.2 billion user accounts and even up to a year ago Google+ was making updates to their platform, so it may have come as a shock to some regular users that it will be closing in April 2019. Even though Google+ has a high number of user accounts it is estimated that […]
You may have made (and already broken) several new years resolutions, but have you taken the time to set some 2019 resolutions for your business? However unlike some of the more, dare I say, flaky resolutions we might set in our personal lives, business resolutions need to be clearly set, rigorously planned and methodically implemented. […]
Video is becoming one of the most essential parts of business marketing. People are watching more video than ever online – 78% of people watch online videos every week, and 55% view online videos every day and by 2020, online videos will make up more than 80% of all consumer internet traffic. YouTube is the second […]