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Jenii Lowe

Jenii LoweGoogle+Twitter

Jenii is a content editor and copywriter with solid experience in writing engaging and meaningful online content for small businesses. She delights in helping companies increase conversions through online expression. A proudly self-confessed nerd, her eclectic set of interests include technology, video games, the internet, bad movies and science.

5 Key SEO Practices For Your Website

No three letters strike fear into the hearts of newbie webmasters than the dreaded S… E… O… Search engine optimisation is often seen as a clever, fancy-pants practice that’s off-limits to us mere mortals. And yes, some of the more in-depth, technical practices would probably make our heads spin, but there are some very basic, […]


The New £10 Note And The Future of Digital Payment Methods

Chances are you’ve already crossed paths with the new polymer £10 note; the latest instalment in the ongoing changes to British currency. But on top of that, digital payment options are undoubtedly on the rise, with the likes of Apple Pay and Android Pay becoming accessible to more people. So how much longer will actual […]


A No-Nonsense Look at GDPR

If you handle personally identifiable information about EU citizens, you need to know about GDPR. It will give EU citizens ultimate control over the personal data that companies hold about them. As citizens, it’s great news. However as business owners, it seems to be causing some concern – though compliance isn’t as scary it’s sometimes […]


A Beginner’s Google Analytics Glossary

If your business has a website, you’d probably like to know how many visitors it gets and where they come from. Starting a website can be a costly endeavour, so it’s important to keep an eye on the potential returns you’re getting from that investment. This is where Google Analytics comes in. If you’re new […]


34 Essential Statistics About Online Business Reviews

As the Internet becomes ever more present in our lives, the popularity of independent review sites is exploding. Rather than asking friends and family about good places to eat or for a recommended tradesperson, we’re asking the Internet. As more and more people are looking for subjective views of what to expect from a company, […]


A Beginner’s Google AdWords Glossary

Google AdWords is a very useful pay-per-click marketing avenue for companies and advertisers of all sizes. It’s an incredibly detailed platform that, on first inspection, comes with a lot of complicated settings and confusing terms that can initially scare people away. However, when you get to grips with the AdWords’ basic concepts and jargon you’ll […]


5 MASSIVE Reasons Why Online Reviews are Important

You’ve probably heard it time and time again – listing your company on review websites is a crucial step to your ongoing visibility and a great opportunity for customer service. But why is that? If you’re on the fence about listing your business on a review site, or you’re not convinced of the value it […]


How to Optimise Your Google My Business Listing

Google My Business is a free, yet essential tool for increasing your online visibility. Mastering your Google My Business profile can help feature you in local search, can give prospects essential information about you at a glance, and can get eager clients in touch with you quickly while their purchasing intent is still high. Whether […]


How to Create a Consistent Blogging Schedule

Blogging is an undeniably useful way of increasing your business’ visibility and positioning your brand as an authority. However, the actual task of writing and releasing content on a consistent basis can be quite problematic for small businesses who tackle blogging in-house. If you’re struggling to keep to a regular schedule, read on for a […]


9 Damaging Misconceptions About Email Marketing

Email marketing is a valuable practice to any marketer out there – newbies and seasoned veterans alike. However as with a lot of things in marketing, it comes with a hefty helping of mistaken ideas and incorrect assumptions. Let’s set the record straight about 9 of these inaccuracies. 1. Isn’t “email marketing” just another word […]


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