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Jenii Lowe

Jenii LoweGoogle+Twitter

Jenii is a content editor and copywriter with solid experience in writing engaging and meaningful online content for small businesses. She delights in helping companies increase conversions through online expression. A proudly self-confessed nerd, her eclectic set of interests include technology, video games, the internet, bad movies and science.

Turning Negative Reviews into Positive Experiences

Negative reviews can be a scary prospect, but they can provide a unique opportunity to improve and to bring about positive change to your business and to your customers’ overall experience. Though it can be a downer when a bad review first comes through, this feedback can hold the key to making your company the best […]


4 Free Online Tools for Business Blogging Beginners

So you’ve decided to start a blog for your business – that’s great! Blogging is a great medium to keep in touch with your prospects and clients and to showcase your business and skills. However, anyone who creates blogs regularly for their business knows how tough it can be – coming up with new and […]


Setting Up Your Free Yell.com Business Listing

Online reviews are an important part of modern business. Paid marketing avenues are great and all, but the input of actual former customers is seen as far more objective – and as such – more believable to a new prospect. Some people have become strongly reliant on this new online review culture, and many may […]


How to Professionally Respond to Online Reviews

Online reviews now play a massive part in our everyday buying decisions. If you’d have told us 25 years ago that we’d be choosing whether or not to do business with a company on their public online score through online platforms like TripAdvisor, Yelp, Reevoo, and of course Yell.com – rather than listening to the recommendations of […]


How to Hold Awesomely Productive Meetings

We’ve all been in meetings that droned on forever and went absolutely nowhere. Everyone leaves just as mystified as when they went in, and no real progress is made. If this sounds all too familiar, this is the article for you. The secret to productive meetings boils down to 5 aspects: The Right People The […]


Analysing Social Visits to your Site: Tips, Tools and Tricks

How many people are visiting your site from social media? As with most things in the marketing world, you get the most value from an action when you analyse its effectiveness. If you know what’s really going on, you can build on what’s working and minimise what isn’t. Thankfully, there are a number of platforms […]


15 Ways to Drive Website Visits from Social Media

It’s a quandary that a lot of modern business owners have asked at some point. “I have a decent social media following, but those followers don’t seem to translate into actual visits to my website – what gives?” Turning every single social follower into a regular visitor to your site may be little more than a […]


The New Pound Coin – What Your Business Needs to Know

In less than a month, a new pound coin will hit circulation. If you run a business that operates with cash, you need to know what’s happening, why – and most importantly – how it will affect your business. The Royal Mint have provided a wealth of information for business owners to get up to […]


Google’s Interstitial Update: What You Need to Know

In August 2016, Google announced that it was going to roll out an update that would help users access content more easily on mobile by changing the way it ranks pages with interstitial or “pop-over” windows. As of January 2017, these rules have been rolled out; potentially affecting mobile search rankings on a number of […]


A Brief Guide to Choosing the Right Domain Name

Setting up a new website for your latest venture? How exciting! Congratulations! Every website needs a domain name, and it’s imperative to pick a good one right from the start. Once you’ve registered your domain, told all of your business contacts, printed business cards and generally branded everything, it’s only going to cost you money […]


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