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Business Advice

For helpful business advice on topics from how to get your business up and running, to how to use social media to find more customers, these useful articles will help you get ahead of your competition.

6 Tools to Support Collaborative Working

Collaborative Co-working Collaborative working may be a new term you’ve not encountered before. Or it may be a phrase you’ve heard but you’re not entirely sure what it actually means. But in essence collaborative working typically means all parties working on a shared project can work separately, and even remotely, and still have access to […]


A Complete Guide to Online Content and Content Marketing

If you’re here, you’ve probably seen the vast swathes of blog posts, videos, podcasts, email mailouts and other such online content proliferating the business/marketing sphere. You may well be wondering something along the lines of: ”What’s that all about, then?” Alternatively, you might have a new website in the works and you may be wondering […]


Why Every Small Business Owner Should Use Experiential Marketing

What’s New in Marketing? Marketing and promotion funnels can often seem out of date or irrelevant or even, after a while, may just stop working completely which can leave you feeling helpless. Especially when you’ve no doubt invested time, money and effort into seeking more business. Innovative methods of marketing are becoming increasingly available to […]


5 TED Talks That All Marketers Need to See

For the uninitiated, TED Talks are non-profit expos where big thinkers discuss even bigger ideas. The concept has developed since TED’s inception in 1984, growing exponentially after 2006 thanks to the proliferation of online video. Thanks to its presence online, the TED Talk brand has spread across borders and language barriers. The best way to […]


A Beginner’s Guide to CSR for Small Businesses

If you’re reading up on corporate social responsibility, chances are you want to use your business to help make the world a better place. It’s a noble goal and we’re rooting for you! But the actual practicalities of setting up a CSR policy yourself can be quite a daunting experience. A multitude of questions come […]


How to Add Your Business Listing to Yell.com in 2 Minutes

Watch this video to find out how to add your business listing to Yell.com for free, and in less than 2 minutes! How to list your business on Yell.com Hi I’m Richard, product manager at Yell. I’m going to show you how quick and easy it is to get your business listed for free on Yell.com, […]


Why Your Online Reputation is More Important Than Ever

It goes without saying that the internet is an indispensable part of our lives. But it boggles the mind to think how quickly things have developed. The first website (and therefore the part of the internet we call “the World Wide Web”) only went live in 1991. Back then, only a select few of us […]


How to Build a Marketing Plan

I hate plans, including marketing plans. But, I have to say, without one we’re all just lost souls wandering about aimlessly. Most of us do have a plan – it just lives in our head, and we have to hope everyone around us also has a plan and it doesn’t mess ours up. So, to […]


How Voice-Operated Assistants Are Changing Search

Voice-operated AI assistants like Google Home or Amazon Echo seem to be the latest niche tech trend to creep into mainstream usage, with 6.6 million people in the UK owning a smart speaker device (Source: YouGov 2018). What Voice Assistants Are Out There? But what does this development mean for small business owners looking to […]


Budgeting for Your New Business: 5 Essential Tips

So you’ve decided to take the plunge and go into business for yourself. Congratulations! You’re in for an exciting (and sometimes nail-biting) journey. But the main adjustment to make when transitioning from employment to entrepreneurship is of course money. Going from a reliable, set income every month to the unpredictable “feast and famine” of working […]


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