Merging Google Plus Local With Places

In previous posts we have looked at the most recent changes to Google Places and now Google Plus Local listings, these entries are key for any small to medium sized business.  I am finding most SME’s are still unaware of the changeover and are failing to make the most of the new social features of […]

Putting Yourself on the Map

Google isn’t just the biggest search engine in the UK – it also offers some additional services to help businesses market themselves online. One such service is Google Places; the local business listings that appear to be pinned to a map when your search results are shown. Even if you don’t have a website, Google […]

Will Local Online Marketing Help Reach New Customers?

Although technology has made it easier than ever to market to a global audience, more and more businesses are using the internet to reach a defined local community. Many small businesses rely on a strong local customer base – especially those which only operate locally, such as face-to-face service providers. But even if you’re able […]

Where Is My Google Places Listing?

One of the most common questions I get asked as an SEO expert by my clients  is ‘Where is my Google Places listing ?’ and ‘How can you optimise it to appear on the front page?’. Firstly, I would like to clarify that there is no such thing as a guaranteed listing on Google whether it be […]

Google+ Page for Business

A few weeks back I made a prediction in two parts: “It is only a matter of time before Google introduces the equivalent of Facebook Business Fan Page. When it does, I predict Google+ will become irresistible to the business community”. Well the first part of the prediction is now a reality.  Google+ has now […]

Google Local Search Results Pages Explained

When your search query returns a search engine results page (SERP) that consists of a mixture of different listing types this is known as ‘Universal Search’.  In a previous post we illustrated where PPC ads and organic listings are displayed; in this post we will show how the results returned can differ for local searches. […]

Are You Making the Most of Your Google Places Business Listing?

Now I know this subject gets a lot of coverage online and there is no denying the value of a claimed and complete Google Places listing.  The very fact that in most local searches Google Places over-rides organic listings is testament to Google’s commitment to Local.  In some cases Places listings will dominate over 3/4 […]

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