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Honor Clement-Hayes

Honor Clement-HayesGoogle+Twitter

Honor is a content writer who believes that stories sell. She has a background in online marketing, and now writes across print, video, press, radio and digital. Current fascinations include coding, grammar debates on Twitter and rediscovering the joys of a library card.

What the Deal is with Google Plus

Since its launch in 2011, Google+ has not been a flier. I think we can all admit that now. The trouble is, we’re all still at the mercy of the company’s INFINITELY more successful search engine. And Google likes to feature its own pages (like maybe your Google+ business profile) high up in search results. […]


How to Write a Company Video Script

A video on a landing page can up your conversion rate by 80%, according to Hubspot. 90% of product buyers say video is helpful in the decision-making process. 92% of mobile users will share a video with others. Damn. That’s pretty hard to argue with. But as you’re already here reading about how to write […]


How to Grow Your Instagram Following

If, like me and thousands of other busy-stressed-panicked marketers, you’ve found yourself staring at your screen in despair as you try to come up with another cool idea for your 15 Instagram followers…you’re in the right place. You see, I no longer have only 15 followers on the Instagram account I manage. No sir. Through […]


5 Instagram Post Ideas for a Non-Visual Business

Instagram is a visual social media platform. Very visual. It’s a place for sharing makeup looks, dank memes, glamorous holidays, your avocado-featuring lunch and millions of selfies. Small businesses that offer beautiful products, like jewellery designers and artists, have done incredibly well from Instagram, often without even paying for advertising. It’s a platform that feeds […]


Instagram News: Multiple Image Posts Have Launched

Can you tell I’m excited? I’m excited. Instagram has always limited users to one image per post – unless you wanted to use its grid app, Layout, to cram multiple smaller pictures and videos in one frame. If you were happy to pay for ads, you could have swipeable images but if you weren’t, tough […]


Create Your Own Twitter Moments

That’s right – you now have the power to create your very own moment. A cultural movement. A second in time that will send ripples through the world’s consciousness. Or gather a few tweets into something kinda neat with very little effort. Recap: what’s a Twitter Moment again? Remember that tab on Twitter that you […]


Instagram Will Let You Censor Haters

Does that sound sarcastic? Maybe it is. Instagram has just announced that it will allow account holders to make a list of keywords they deem ‘unacceptable’ in order to automatically hide comments on their posts. It’s a mommy blogger’s dream. Banned: fake, irresponsible, shilling, sponsored… What difference will banned keywords make to Instagram users? For […]


How To And Not To Use Memes In Marketing

A meme is not a picture with words on it. It’s a concept. A digital movement. The meme is the idea itself; the image or text is merely the medium by which it spreads. It’s a running, skipping, jumping joke that mutates over thousands of retellings. Memes have ridiculed presidents. Memes have spread conspiracies. Most importantly, memes […]


5 Canva Updates for Even Easier Graphics

It’s no secret that I love Canva. I use it nearly every day for work and freelance and general life. Although it’s a fabulous platform for creating free designs, it’s always had a few flaws. Not bad enough to make me go elsewhere but a bit annoying. But guess what? It looks like Canva’s mopping […]


Instagram Goes Snapchat With Stories

I suppose it was inevitable. Instagram largely serves up still pictures one by one – and the world wants more. The popularity of Snapchat may be baffling but if you’re one of the biggest platforms in the world, as Instagram is, it can’t be ignored. Instagram Stories Cute name. Almost like…Snapchat Stories? In fact, the […]


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