How to Create a Banner Ad That People Will Want to Click

From as far back as I can remember banner ads have been a staple part of the online marketing and advertising mix. Display advertising is an affordable way to raise brand awareness and its outcome is measurable via the number of people who click through to your site (or chosen landing page). As banner ads have such a […]

Is Banner Advertising Effective for Small Companies?

Banner advertising can be a useful way for small companies to attract visitors to their website. A high-quality banner ad that clearly explains what services you offer and what makes you special is a cost-effective way to interest potential customers. Cost control The main advantage of internet banner advertising for small companies is that you […]

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