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Business Advice

For helpful business advice on topics from how to get your business up and running, to how to use social media to find more customers, these useful articles will help you get ahead of your competition.

How to Add Your Business Listing to Yell.com in 2 Minutes

Watch this video to find out how to add your business listing to Yell.com for free, and in less than 2 minutes! How to list your business on Yell.com Hi I’m Richard, product manager at Yell. I’m going to show you how quick and easy it is to get your business listed for free on Yell.com, […]


Why Your Online Reputation is More Important Than Ever

It goes without saying that the internet is an indispensable part of our lives. But it boggles the mind to think how quickly things have developed. The first website (and therefore the part of the internet we call “the World Wide Web”) only went live in 1991. Back then, only a select few of us […]


How to Build a Marketing Plan

I hate plans, including marketing plans. But, I have to say, without one we’re all just lost souls wandering about aimlessly. Most of us do have a plan – it just lives in our head, and we have to hope everyone around us also has a plan and it doesn’t mess ours up. So, to […]


How Voice-Operated Assistants Are Changing Search

Voice-operated AI assistants like Google Home or Amazon Echo seem to be the latest niche tech trend to creep into mainstream usage, with 6.6 million people in the UK owning a smart speaker device (Source: YouGov 2018). What Voice Assistants Are Out There? But what does this development mean for small business owners looking to […]


Budgeting for Your New Business: 5 Essential Tips

So you’ve decided to take the plunge and go into business for yourself. Congratulations! You’re in for an exciting (and sometimes nail-biting) journey. But the main adjustment to make when transitioning from employment to entrepreneurship is of course money. Going from a reliable, set income every month to the unpredictable “feast and famine” of working […]


You Don’t Need to be Scared of Bad Reviews. Here’s Why…

So you’ve had a bad review. How bad it actually turns out depends on one thing only – what you do next. You could go with your feelings, hunt the person down and force feed them dry crackers until they beg for forgiveness. Or you could do something positive about it and improve your business […]


How to Create a Helpful Press Kit

In the increasingly online-first, social media driven world of modern marketing, traditional press coverage sometimes seems to take a back seat. However, those who don’t consider all angles of media visibility may be missing a trick. If you want to be visible in newspapers, magazines, and broadcast media, arming yourself with a professional press kit […]


5 MORE YouTube Channels for Digital Marketing Success

Did you know 59% of senior executives said that if they were given text and video on the same topic, they’d rather watch the video? (Source: Digital Information World, 2016). And I don’t blame them! Personally, I find that watching a video about a tough topic often serves to embed the information in my mind […]


4 Simple Steps To Manage Your Reputational Risk

Even the cream of the crop can’t please everybody all of the time. Reputational risk can come in all forms. From a full-blown meltdown in the national press to a manager acting in an unprofessional manner at an expo; from a disgruntled customer cussing you on social, to an unhappy member of staff telling their […]



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