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Mobile Optimisation

Did you know that in 2014 over 30% of online sales were made via smartphones and tablets? Having a website that works flawlessly across multiple devices is essential to keeping your business accessible to your customers. A ‘mobile optimised’ website will automatically display in a different way depending on what device your visitors are using, so you never have to worry about missing potential leads.

The Benefits of Using Google Search Console

What is Google Search Console? Google Search Console (formerly known as Google Webmaster Tools) is a free web-based service that allows website owners to monitor and manage their website’s presence in Google’s search results. It provides valuable insights into how Google crawls and indexes your website and can also help you identify and fix issues […]


7 Website Design Trends You Don’t Want To Miss Out On

Design evolves constantly. New trends emerge, new features appear, and new styles catch our eyes. But when was the last time you reviewed your website design? The design of your website is key to engaging and retaining visitors, making a seamless, easy experience. The look and feel of your site is often something that was […]


7 Tips to Keep Your Website Up to Date

Is your website up to date? A regularly updated website helps customers to find out about your business and contact you more easily. If your website hasn’t been updated in a while, it might be time for a refresh. Below are seven easy tips to help you refresh your website and make sure it is […]


14 Digital Marketing Terms to Know for 2021

Ever felt somewhat baffled by the latest terms used in digital marketing? Changes in technology mean new marketing trends seem to pop up all the time, which can be hard to keep up with sometimes. – especially when you are busy with running a business! To help you keep up, and breathe new life into […]


How to Make the Most of SMS Marketing

When you think of creating a marketing campaign, text message marketing may not be the first thing you consider. Most likely you’ll have social media included and email marketing, plus SEO (search engine optimisation) and SEM (search engine marketing). But as the majority of adults in the UK now own a mobile phone, SMS marketing […]


3 Ways to Adapt Your Marketing in a Changing Digital World

Ever feel like you’re floundering in the digital seas? Like you’re just treading water when other businesses are thriving online? If you feel like a fish out of water with everything digital, we’ve got 3 essential beginner strategies to help you start to make waves on the web. Consumers are Evolving! But before we look […]


5 SEO Trends to Watch in 2019

Every year, search engines get smarter and smarter. Search algorithms remain a tightly kept secret but they move rather rapidly with the times. And for good reason. The past few years have completely changed the SEO landscape. The explosion of mobile internet use and the growing trend of voice operated assistants particularly spring to mind. […]


10 Ways Tech Will Change Marketing in 2019

Tech trends are interesting things to follow. New and interesting innovations crop up every week with the goal of making our lives easier, more enriched, and more connected. The ways in which we interact with technology are always changing too. Our tastes can be influenced by all sorts of things – early adoption, social pressures, […]


9 Must-Have Google Tools To Improve Your Online Presence

We all like a freebie, especially if your business has a limited marketing budget. And Google offers a wide range of completely free tools which can be absolutely invaluable to webmasters and digital marketers all over the world. We’ve listed 9 here but there may be more out there too! Check out our list below, […]


Why Micro Copy Should Be a BIG Priority

The best microcopy, people don’t even notice. I know, it sucks. What a thankless task. But, in a way, it’s a huge compliment if everyone does what your copy says without noticing. That’s IDEAL. To flip that, if users stumble because your microcopy is confusing or even trips itself up with tone of voice, you’re […]


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