Search Engine Optimisation is about increasing the natural or ‘organic’ ranking of your website in search engine results for specific keywords. When someone searches online for the products and services you offer, you want to appear above your competitors, or at least ensure your business is highly visible. A good SEO strategy will involve keyword optimisation, link building and measures to keep your content fresh, new and relevant.
Are you addicted to Facebook? Well – if the statistics are to be believed nearly half of the UK population are – 47% of people in the UK visit Facebook on average 68 times a month, . Facebook offers a very powerful opportunity for small and medium sized businesses to pull credible traffic to their […]
Having worked closely with small and medium sized businesses over recent years, it is very clear that there is a lot of confusion about what SEO (search engine optimisation) is and how to implement it. In particular, what is Local SEO and is there such a thing? My focus on this blog will be to […]