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  • Get your website right with guerrilla usability testing Laptop in cafe - guerrilla usability testing

    Over two-and-a-half billion people use the internet. They’re probably not all looking for what your business sells. But a tiny proportion of them will be. Once you’ve found ways to reach that group of people (perhaps via online advertising, SEO or social media work), it’s …

  • PlaceitFake it with Placeit

    Professional photography can be expensive and although it’s nearly always worth the money to make your business look amazing, it can be a difficult step financially. Lots of small businesses have this problem – great product, difficulty showing it off. But luckily, there’s a seriously clever …

  • Mobile devices - responsive web designWhat is responsive web design and why does it matter to your business?

    Web design used to be pretty straightforward. All you had to do was make sure your website could be viewed properly on a PC and a Mac, and you were good to go. But today, it’s a different story. Smart phones and tablets have taken …

  • Making a wireframeHow to make a wireframe to help you plan your website

    Building a website without a wireframe is a bit like building a house with no architectural plans. You’re likely to end up with something that’s eccentric at best and unusable at worst. Whether you’re the designer, your mate’s the designer or you’re paying top dollar, …

  • google-boosts-mobile-friendly-webites-in-their-search-rankingsGoogle boosts mobile-friendly websites in its search rankings

    Google recently announced that it will be expanding their use of mobile-friendliness as a ranking signal in its search engine. The company says it will have “significant impact in our search results”. These changes follow a number of previous attempts by Google to improve its search results for mobile users. The unusual …

  • Making website buttons more engaging5 things no one told you when you built your website

    On a small-ish business budget, you just don’t have the wherewithal of the big guys with their fancy psychologically-tuned layouts and 24 hour website team. I’ve gathered 10 things you probably didn’t have someone around to tell you when you built your website – and …

  • choosing-colours-for-your-websiteChoosing colours for your website

    Colour is incredibly important to people, part of being human means that our nervous system requires input and stimulation to stop us becoming bored. Colour is a major factor in that, it invokes emotions, stimulates the brain and it also helps with recognition (colour increases brand recognition …

  • Website SecurityOn average 30,000 websites are hacked every day – how secure is yours?

    If you, like many business owners, are of the opinion that your business website is unlikely to be affected by cyber crime, please think again and read on. According to a 2012 Sophos Security Threat Report, on average 30,000 websites are hacked every day. Whilst …

  • Blogging for BusinessesBusiness blogging: why you need a company blog

    Business blogging should never be confused with regular everyday blogging. It is not a place for you to rant about your competitors or tell amusing stories about your customers, but a platform for you to gain new business. You might have heard the phrase “content …

  • Image optimisationWhat is image optimisation and why is it important for your website?

    Have you ever wondered what your business website or blog looks like in the eyes of a search engine? Search engines use a crawler program (also known as ‘spiders’ or bots etc) to read your website and gather information to be used in their search …

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