A website is your very own piece of real estate on the internet. It’s a place to showcase your products, services and ideals, and give your customer everything they need to know about your business. From the logo and colour palette down to the font type and how easily customers can navigate through the site, having a stunning design and streamlined build is essential for any business to grow.
Summary User experience is about how to make your website easy to use, valuable, and effective for visitors. User experience will help your business with lead generation, a better online reputation, matches your customers’ needs to your business objectives, gives you a competitive advantage. Good user experience helps to reduce costs and increase revenue. It […]
Websites with good user experience have not happened because the person or people responsible for the website necessarily have any website design expertise. They have happened because those people have thought about their customers. 1. They know their customers They have all designed their websites around their users. This means they’ve understood: Needs – asked […]
Summary Case studies and examples to show good website user experience. The Apple Story A good example of a business that has created a lovely user experience and turned that into good business is Apple. Apple are a great user experience story. Apple nearly went out of business a long time ago. They spoke to […]
Summary User experience is made up of different parts. What your customers experience on your website is made up of different things that all come together to create the user experience. In other words, it is not just ‘the skin’ or the user interface on the screen. All the parts come together to create a […]
If you’re just getting started with digital marketing, this is a quick intro to what website user experience is, is not, and how it will help your business. You don’t have to be a big established business to have a good website with a good user experience; size and age do not matter. User experience […]