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from yellow pages to yell
A Brief History
1966
General Post Office first publishes a classified section called Yellow Pages in the Brighton telephone directory.
from yellow pages to yell
A Brief History
1973
Yellow Pages directories are rolled out nationally.
from yellow pages to yell
A Brief History
1987
Yell begins its digital offering with Electronic Yellow Pages.
from yellow pages to yell
A Brief History
1996
The first iteration of the Yell.com online business directory launches.
from yellow pages to yell
A Brief History
1998
Websites are added to Yell’s product portfolio.
from yellow pages to yell
A Brief History
2009
PPC & video creation are added to Yell’s digital advertising services.
from yellow pages to yell
A Brief History
2010
Reviews on Yell.com launches.
from yellow pages to yell
A Brief History
2014
Yell websites are mobile adaptive.
from yellow pages to yell
A Brief History
2016
Yell launches Facebook Social advertising, with Custom websites and SEO added to Yell’s Agency offering.
from yellow pages to yell
A Brief History
2017
Yell announce the end of the printed Yellow Pages directory.
from yellow pages to yell
A Brief History
2018
A series of Yell.com roadshows across the country mark the final deliveries of the Yellow Pages.
from yellow pages to yell
A Brief History
2019
The final edition of Yellow Pages is delivered in Brighton, with a photocall featuring James Nesbitt who starred in the original Yell.com TV ads.
from yellow pages to yell
A Brief History
2020
Yell launches its ‘Set for Success’ digital strategy and introduces its new chatbot Hartley.
from yellow pages to yell
A Brief History
2021
Yell forms a partnership with Wix to enhance its range and depth of web marketing services.
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Don’t just take it from us – in the UK, we’re No. 1 for managed digital advertising for local businesses among direct competitors.*
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*Those that target local businesses regardless of industry (MBrain 2023)