Can customers easily find your business online? Local SEO helps your business to show up in local searches. But what is is, and what do you need to do? Read on for 7 tips to help make your business visible in local search results. What is Local SEO? SEO (Search Engine Optimisation) is the use […]
When you choose the website address for your business, you may wonder which business domain name ending (called a top-level domain or TLD) will work best. Most commonly, the choice you will be faced with is either .com or .co.uk. But which one is the right choice for your organisation? Domestic or international? To some […]
Are you familiar with search engine optimisation and what it means for your business? In short, SEO is optimising the content on your website or webpage using specific keywords so that your business shows up in organic search results within search engines. The better your SEO, the higher your business will rank in search results […]
If you haven’t claimed your company’s Google My Business listing yet, you’re definitely missing out. Registering and optimising your place on Google My Business (GMB) is a crucial step towards increased brand awareness and local search visibility. It is just one of the steps you can take to build your online presence. But what exactly […]
Disregarding the specific sector of your industry, as a local SME, you will have competitors. The very principle of modern-day capitalism is the fact that you will be pitted against not only other small and medium-sized firms but also large corporations. To be frank, larger corporations won’t give a hoot about your company, but your […]
If you’re a business owner, hopefully you’ve been using Google My Business to control how your website appears in search – managing your contact details, opening hours, photos and encouraging customers to leave you reviews. Doing so will make the Knowledge Panel for your business (the information box that appears on the right-hand side of […]
You may have already heard of the importance of local citations when it comes to SEO for the city or area where your business is based. In this article we’ll explain what they are, why they are such an important factor in local search, and how and where you can build them. So without further […]
For many small business categories, such as tradesmen, photographers or consultancies, local SEO is the single most important area of marketing to get right. Why? Because your customers are predominantly in your local vicinity. Those who are searching for your product or service in your area are carrying out a targeted enquiry that indicates they […]
Startups often face a quandary when it comes to SEO. They understand the potential of it – that for the majority of bigger companies, organic search is the single biggest contributor of visitor numbers and revenue. And they want a piece of that (understandably). But then comes the head-scratching. How does a small company get its […]
StumbleUpon is often described as a discovery search engine that finds the best on the web and delivers to the user based on their personal browsing preferences. This is a free service also available on popular web browsers and for download as an app on mobile devices. Unlike popular search engines like Google and Bing, […]