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5 Steps to Going Mobile for Business Success

We’ve been hearing for years now that, ‘this is the year of mobile’ and some people are still saying it.  The things is, the ‘year of mobile’ has passed and mobile is now part and parcel of our everyday lives.  Are you mobile ready? Well, according to recent studies carried out by Google, in The […]


Google Boosts Mobile-Friendly Websites in Its Search Rankings

Google recently announced that it will be expanding their use of mobile-friendliness as a ranking signal in its search engine. The company says it will have “significant impact in our search results”. These changes follow a number of previous attempts by Google to improve its search results for mobile users. The unusual thing about this announcement is that Google has used the words […]


Responsive Versus Dedicated Mobile Websites

Before I get into the details of the different types of mobile websites, the first question to ask is whether or not you need to consider mobile traffic to your website at all. On the whole the answer is ‘yes’, but to what extent depends on your business and audience. As a whole, mobile web usage […]


Ebooks – the New Website Content or a Pdf?

I’ve come across the term ebooks quite a lot recently, both as a consumer and a B2B marketer. Intrigued I wondered if this was a new form on website content that I should be delving into, throwing out the classic guides and articles. What I found initially when having a quick search online, was they […]


Website Design: The Mobile Problem

With the surge in smart phones, tablet devices and netbooks and better mobile internet, more people than ever are accessing the web on the move. Traditionally people would be accessing the web via a desktop computer which was a fairly standard web experience. However the huge range of devices people are now accessing the web […]


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