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A Simple Quick-Start Guide to Google My Business

If you haven’t claimed your company’s Google My Business listing yet, you’re definitely missing out. Registering and optimising your place on Google My Business (GMB) is a crucial step towards increased brand awareness and local search visibility. But what exactly is Google My Business? And why is it so essential to your online presence? What […]


3 Ways to Adapt Your Marketing in a Changing Digital World

Ever feel like you’re floundering in the digital seas? Like you’re just treading water when other businesses are thriving online? If you feel like a fish out of water with everything digital, we’ve got 3 essential beginner strategies to help you start to make waves on the web. Consumers are Evolving! But before we look […]


Why Your Online Reputation is More Important Than Ever

It goes without saying that the internet is an indispensable part of our lives. But it boggles the mind to think how quickly things have developed. The first website (and therefore the part of the internet we call “the World Wide Web”) only went live in 1991. Back then, only a select few of us […]


10 Free Ways to Maintain a Good Online Reputation

Reputation is a funny old thing. A good reputation takes time and effort to build, especially in business. It’s something that’s built over months and years, rather than weeks or days. However, if something goes wrong, all of that good standing can be lost in an instant. Huge companies employ whole teams of people to […]


How Can The Yell For Business App Help Your Business?

It’s essential that all small businesses communicate effectively with new leads, raise their profile online, and generally stand out against their competition. And here at Yell, we offer a suite of free digital marketing essentials – including free business listings, a free online visibility scan, and even a free DIY website builder. With this in […]


How to Make the Most of Your Yell.com Listing – Free!

If you’re looking for some free exposure for your business online, claiming a free listing on Yell.com is a great place to start. In fact, setting up free listings on a number of platforms like Google My Business, TripAdvisor etc all helps search engines build up a good view of your business, and can help […]


7 Reasons Why ALL SMEs Need to Embrace Online Reviews

Listing your company on review websites can seem like a scary prospect. You’re putting your precious business out there to get potentially battered by the slings and arrows of former customers and personal opinion. But actually, there are many more positives than negatives to online reviews – not least the warm, fuzzy feeling when you […]


6 Essential Tips for Online Reputation Management

As the internet has become more and more of a permanent fixture in our lives, it is now paramount for modern business owners to maintain a good reputation online, even if those businesses aren’t particularly online-orientated. Many of us turn to the internet first to source places to buy products and services: seeking everything from […]


5 MASSIVE Reasons Why Online Reviews are Important

You’ve probably heard it time and time again – listing your company on review websites is a crucial step to your ongoing visibility and a great opportunity for customer service. But why is that? If you’re on the fence about listing your business on a review site, or you’re not convinced of the value it […]


How to Write a Good Testimonial for Business

Testimonials play an important role in convincing visitors to your website that your products or services are of good value and that your business delivers what it promises. Visitors to your website look for testimonials to confirm that somebody like them has purchased from you previously and is happy to recommend you. They act social […]


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