Sitelinks at Adgroup Level

Sitelinks. Mentioned these a few weeks ago. I repeat myself a lot in real life as well if you have identified a theme. That blog focused on needing unique landing pages for each sitelink URL. Google are paying more and more attention to sitelinks within the PPC realm. Why? Well, they tested them in the […]

Sort Out Your AdWord Sitelinks.

Sitelinks. Those lovely things you can add onto your PPC advert to make it more shiny, informative, relevant and above all – more ‘clickable’. Sitelinks also give you a bigger search presence and in some instances, give you 5 urls on the SERPs over one. They also allow you to cross promote and promote seasonal […]

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