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Is Your Website Representing Your Company?

I have 2 questions for you …… When was the last time you looked at your company’s website? When was the last time you “really” looked at your company’s website? I know you are saying that the 2 questions above are the same, but they really aren’t! Let’s consider the following example: You are a […]


What Is CSS?

CSS (cascading style sheet) is a language for styling the HTML elements on a page. CSS enables the separation of the HTML document contents from its presentation. If a website has been built with clean HTML the design can be completely changed by just editing the CSS files. How does it work? A stylesheets contains […]


Using Design Communities to Find Designers

In 2011, we really saw the boom of two great website design community websites: Forrst and Dribbble. Both communities are based around the same concept: designers can sign up and share their design work with the community either to get feedback or just show off. Part of how these communities generate their income is through […]


Web Design Deliverables

IT projects of any size rely on deliverables to communicate the progress and direction of the project between client and contractor. Website design projects are no different and are often used to ensure the contractor you are paying to design your website are producing your dream design. The project contract should outline the deliverables from […]


Using Statistics to Solve Problems on Your Website Will Improve Performance

This is the second blog post recounting some of the pearls of wisdom Guy Levine from Return on Digital imparted at the recent Business Start-up Show in Earls Court. He made a number of good points about simple changes to your website that can increase leads and conversions, please see here for more information. Guy […]


Why Visitors Trust Some Websites More Than Others

A unique study by Southampton University* and commissioned by Yell has identified what makes individuals trust one company website rather than another – and, therefore, choose as a supplier. This article summarises the findings and provides a practical checklist for what this means for your business. Contributors to trust The research identified criteria which are […]


Contactability Helps Visitors Trust Your Website

Yell has commissioned a unique piece of original research from Southampton University* which has identified what makes individuals trust one company website rather than another. In this article we can reveal how ‘contactability’ is important in the way an individual forms trust in a business website and provide a practical checklist for what this means […]


Size Doesn’t Matter to Business Website Visitors

Yell has commissioned a unique piece of research from Southampton University* which has identified what makes individuals trust one company website rather than another – and, therefore, choose as a supplier. This research has identified that the size of business behind the website does not matter. This article summarises how size was found as not […]


Learnings From Websites #4 Frugi Clothing

In the fourth of my series, where we look at websites and learn from their good and bad, I’m looking at Frugi – who provide organic children’s’ clothing. They’re not a large company but their website gives a feel of professionalism and quality, and that they care. A couple of things that hit you about […]


Wireframes: What Are They and How Do I Use Them?

Wireframes are a commonly used tool in the web design trade. They are simple diagrams/skeletons that outline the sections on a webpage so that designers can easily communicate their ideas for the layout of the web design. They should only be used for shaping the layout. Think of them as the blueprint of a website. […]


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