From stalled to scaling: How Prestige Exec drove 12x ROI with Yell
Name: Prestige Exec
Category: Transport services – car, minibus & coach hire
Location: Newcastle-upon-Tyne, Tyne & Wear
Goal: Drive more high-value, local leads
RESULTS IN 5 YEARS WITH YELL
📊 MARKETING PERFORMANCE: 127,870+ VIEWS ➡ 34,240+ CLICKS ➡ 782 LEADS ➡ 461 BOOKINGS
💰 £39,000+ TOTAL ESTIMATED PROFIT
✅ 782 HIGH-INTENT LEADS – AV. 156/YEAR
⭐ 5-STAR RATING ON YELL, BUILDING CREDIBILITY & TRUST
🔁 1292% ROI FROM SOLUTION – £12.92 GAINED FOR EVERY £1 INVESTED
🚌 “HUGE UPLIFT” IN THE WORK THEY ACTUALLY WANT – MINIBUS & COACH BOOKINGS
💻 RANKING ON PAGE 1 OF GOOGLE LOCALLY FOR TOP SERVICES
background
The challenge
Owner Duane Halliwell founded Prestige Exec in 2005. After nearly two decades on the road, he was ready to grow the business and invest in more vehicles – but leads were starting to stall.
“We’ve been with Yell for years – back in the days of the book! Results were always fairly steady, but I started wondering if they could be better. I even put in a cancellation request! I’m so glad I didn’t follow through.”
In early 2025, Duane’s local account manager David Chambers carried out a full marketing audit.
“David came out and we reviewed everything. He recommended switching to a Yell solution that would get us seen across more channels. I was unsure at first – but his confidence gave me confidence.”
“Increasing our Yell campaign and creating Google & Facebook ads has seen a huge uplift in enquiries coming through, and the brilliant new website is already getting us found on page 1 of Google.”
their solution
How we helped
🔍 Targeted ads on Google, Facebook & Bing to attract ready-to-book local customers
🌐 SEO-optimised website built to convert visits into enquiries
📍 Listings on 50+ directories, including Google, Facebook, Nextdoor, and Waze
📱 Free app to easily manage reviews, social, and track performance
🤝 One point of contact for ongoing support and strategic guidance (hi, Dave!)
results & improvements
Within just 3 months of launching their Accelerate solution, Prestige Exec is seeing stronger results than ever – and this is only the beginning.
FINANCIAL GROWTH
💰 £8,400 ESTIMATED PROFIT
🔁 1292% ROI – £12.92 RETURN PER £1 INVESTED
✅ 169 HIGH-INTENT LEADS – AV. 56/MONTH
💸 ALREADY ACHIEVED 12X THEIR BREAKEVEN GOAL
BUSINESS TRANSFORMATION
🚌 MORE OF THE WORK THEY ACTUALLY WANT – MINIBUS & COACH BOOKINGS
📲 “HUGE UPLIFT” IN ENQUIRY QUALITY & BOOKING RATE
💻 RANKING ON PAGE 1 OF GOOGLE LOCALLY FOR TOP SERVICES
DIGITAL PRESENCE & TRUST
👀 82,490+ POTENTIAL CUSTOMERS REACHED IN HIS AREA
🖱️ 2,870 MEANINGFUL INTERACTIONS WITH HIS MARKETING
⭐ 5-STAR RATING ON YELL, BUILDING ONLINE TRUST
Duane concludes, “We couldn’t be happier. I took a chance on Yell & Dave and I’m really glad I did – the results speak for themselves. Thank you!”
“I’ve worked with Duane for years and we’d struggled to show the value clearly. Now that he’s in a full Yell solution, every call, form and lead is tracked — so the results are finally measurable. It’s amazing to see it all come together, especially so quickly. Duane’s more confident, and the growth is real.”
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Ready to attract more high-value customers?
Duane put his trust in Yell – and within 3 months, he gained £8k+ in profit and a steady flow of high-value enquiries. Let’s do the same for your business.
Book your free 30-minute marketing audit. Here’s what you get:
- 50-point marketing MOT
- Tips, advice, and recommendations
- Free copy of our local digital marketing eguide
- Personal Q&A with an expert
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Claim your FREE, no obligation call with a digital expert to find out how to get the leads you really want. Here’s what you get:
- 50-point audit of your online presence & reputation (like a digital MOT!)
- Recommendations, advice & tips to improve your marketing
- Copy of ‘Local Digital Marketing for Beginners’ eGuide
- Business profile on Yell, Apple Maps, Microsoft Bing, Amazon Alexa
- App to request reviews, manage details, create invoices & more
- Time for any questions