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Knowledge Centre

The articles in our Knowledge Centre aim to help you decide on the best digital marketing mix for your business. From Website Design to Pay-Per-Click, Social Media to Video Marketing, our team of independent digital marketing experts share their latest advice, tips and know-how via their regularly updated blogs.

6 Questions To Ask Your Business To Help Plan For Your Brexit Future

Regardless of your views on Brexit, potentially there are major changes on the way within the European Community. It is impossible to forecast the scale of these and how they will impact home markets. It was reported in the news that import costs had risen 20% due to the fall in sterling against other currencies. […]


How to Optimise Your Videos for YouTube Success

Are you producing videos to promote your business, or planning to start filming content to share online? An ever-increasing number of businesses have realised the benefits of video for marketing. With more and more video content being uploaded online every day, it’s essential to know how to optimise your videos for YouTube success in order […]


Why Buying A Professional Video Is Still Best.

Of course I’m going to say a professionally made marketing video is best. It’s what I do for a living. I have a vested interest. BUT there are some very good reasons why I’m saying it. Before I get to the reasons why you should have your marketing videos made by a professional let me start by […]


Harness The Power Of Live Video Streaming

The use of live streaming video has grown hugely over the last year and it’s only going to get bigger.  I can’t imagine that you haven’t seen a live stream but for those that haven’t, let me explain. Live Streaming video is simply a video on a site like Facebook or YouTube where the events […]


Using Facebook Live To Boost Business Engagement

Facebook Live has been fully available worldwide for almost 12 months, yet it seems many business are still ‘on the fence’ in terms of its usefulness. Some find technology a bit challenging e.g using your mobile or iPad the correct way, responding to questions, keeping up with the feed etc and for others, I expect […]


Five Traps To Avoid To Succeed In Business

The Need To Succeed People start businesses all the time and they start them for a huge variety of reasons. At this time of year, as resolutions and good intentions fade, there a a select group of hardy individuals who are still determined to change their lives this year. They are the people who have […]


A Brief Guide to Choosing the Right Domain Name

Setting up a new website for your latest venture? How exciting! Congratulations! Every website needs a domain name, and it’s imperative to pick a good one right from the start. Once you’ve registered your domain, told all of your business contacts, printed business cards and generally branded everything, it’s only going to cost you money […]


6 Awesome Twitter Accounts for Business Advice in 2017

I’m a huge fan of Twitter; simply because of the variety and transparency it offers. Whatever kind of interaction you’re looking for, Twitter can usually provide. It’s a great place for self-promotion, networking, sharing ideas, collaborating as well as for chilling out and having a chat. However its business side can be a real treasure […]


Marketing Video Trends For 2017

So We’re two weeks into 2017 and the dust has just about settled after the holiday season. Now is the time to plan your marketing strategy for the year… no it isn’t. We should have done this last October. However, most small businesses are always behind with this kind of planning. After all we’re too […]


3 Ways To Protect Your Business Against A Hard Brexit

With the recent ‘we should expect a hard Brexit’ announcement from Prime Minister Theresa May, what can business owners do now to protect their business from possible collapse? There have been assumptions made that Britain would exit Europe in a soft manner. However, recent claims from Theresa May now place this in doubt. Is Britain […]


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