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Knowledge Centre

The articles in our Knowledge Centre aim to help you decide on the best digital marketing mix for your business. From Website Design to Pay-Per-Click, Social Media to Video Marketing, our team of independent digital marketing experts share their latest advice, tips and know-how via their regularly updated blogs.

How A Mastermind Group Can Transform You And Your Business

Being in business can be very lonely. At the end of the day, the buck stops with you. Who do you turn to when you need to discuss the challenges and successes of the business? If you don’t have anyone, then perhaps it’s time you found a mastermind group. Are you familiar with the term […]


Turning Negative Reviews into Positive Experiences

Negative reviews can be a scary prospect, but they can provide a unique opportunity to improve and to bring about positive change to your business and to your customers’ overall experience. Though it can be a downer when a bad review first comes through, this feedback can hold the key to making your company the best […]


7 Facebook Business Page Settings To Tweak To Boost Performance

Have you ever looked at the available options in the Facebook Business Page settings tab? Facebook is constantly updating / testing / releasing new features both for personal profiles and business pages. Here are 7 sections within your Facebook business page settings tab that you may never have looked at, but could help your business […]


Three Ways To Rapidly Grow Your Business Without Borrowing Money

For most businesses to achieve any significant level of growth, capital investment is required.  The traditional approach is to borrow from the bank by way of overdraft or loan. Whilst this is still the preferred method today, there are other finance alternatives you can consider to raise capital however, I do not propose to cover […]


The Power of Facebook Advertising For Business

More and more businesses have discovered the power of Facebook advertising in recent years. The social networking giant has become an integral part of life for many people in the UK. And that’s before you add the additional reach and growth of Facebook-owned Instagram. But it’s not just the scale of Facebook advertising that makes […]


How Might The General Election Affect Small Business?

So that was a bit of a surprise… or was it? Whatever you think of the political parties I’m not going to discuss their relative merits here. This isn’t a political blog. If you want political insight you will no doubt find the internet and social media networks rife with it over the next seven […]


7 Workplace Perks on a Small Business Budget

The world is changing and the world of work is changing faster. Our parents and grandparents were fairly likely to get in on the ground floor with a successful business and work their way up over many years. A regular wage, a nice pension and maybe a company car at year 20 were all it […]


4 Free Online Tools for Business Blogging Beginners

So you’ve decided to start a blog for your business – that’s great! Blogging is a great medium to keep in touch with your prospects and clients and to showcase your business and skills. However, anyone who creates blogs regularly for their business knows how tough it can be – coming up with new and […]


Five Reasons to Advertise Your Business on Facebook

The sheer number of sites and content on the web can be overwhelming for consumers, there is so much choice. Recent studies have found that users are now limiting themselves to a select number of places they visit, particularly on their phones: “Consumers spend 85% of their time using apps on their smartphones, however the […]


Setting Up Your Free Yell.com Business Listing

Online reviews are an important part of modern business. Paid marketing avenues are great and all, but the input of actual former customers is seen as far more objective – and as such – more believable to a new prospect. Some people have become strongly reliant on this new online review culture, and many may […]


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