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Tina Bradford, general manager of family run business The Blind Spot, talks about how their investment in Yell’s Accelerate solution has proven effective, providing valuable customer feedback and significantly improving the website’s appeal and user engagement, leading to a notable increase in conversions.
“It’s been an absolute pleasure working with The Blind Spot in Belfast. As their Senior Account Manager, I’ve been proud to support them in growing their digital marketing presence and bringing greater visibility to their incredible brand. What really makes them stand out is their wide and stylish range of blinds, combined with the fact that they manufacture, supply, and fit everything themselves, a true end-to-end service that needed to shine through in their marketing.
There’s been a real sense of creativity in how we’ve approached the brand’s digital strategy, using fresh, engaging ways to showcase their products and tell their story online. The client has been brilliant to work with genuinely open, honest, and enthusiastic about exploring new directions. Our meetings are productive, collaborative, and full of great conversations that keep pushing the brand forward. It’s been amazing to be part of their journey and to see the business go from strength to strength.”

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