• Call 0800 777 445 or complete this form. For customer support queries click here
  • This field is for validation purposes and should be left unchanged.
×

Social Media for Beginners: 9 Steps to Business Success

Social media is becoming an essential part of doing business online, so if you’ve not particularly needed social media up to this point, my hat goes off to you! You’re obviously doing something right with your other channels – congrats! But starting to work with social media can be a real turning point for your […]


Web Pages that Talk Back: Using Video on Landing Pages

Did you know that tech giant Cisco predict that by 2022, 82% of all web traffic will relate to video content (Source: Cisco, 2018)? That’s quite the hefty chunk! It therefore stands to reason that future-proofing your content marketing means incorporating video to some degree – be it live or pre-recorded. Here’s another stat for […]


A Simple Guide to Content Marketing Psychology

Psychology plays an absolutely crucial part in all kinds of marketing. Whether it’s choosing which shelf and aisle to best place products in a supermarket, selecting the right words for a billboard campaign, or simply picking the right colour for your “buy now” button; the way businesses sell to people is inextricably linked with how […]


5 Totally Free Tools for Outreach and Lead Generation

Let’s talk about a problem that plagues marketing teams within companies large and small. Once a business has seen to all of its financial responsibilities for the month/quarter/year, the marketing budget can sometimes get left in the dust. As a marketer, I can safely say – it sucks. However, provided you have time on your […]


6 FREE Online Resources for Budding Content Marketers

Content marketing is an essential weapon in any small business’s arsenal. It’s a relatively easy and often inexpensive way of getting your name out there. However, once a small business has paid the rent, the bills, wages, and other essentials, there’s not always a lot left in the coffers for marketing. This is especially true […]


5 FREE Online Tools for Project Management and Teamwork

We all like something for free. When you own a small business, money can slip through your fingers remarkably easily. Cash gets spent on marketing, travel, software, hardware, rent, and everything in between. Additionally if you outsource work or your team are based in different locations, collaboration and teamwork can be tricky when there’s nothing […]


How Your Product Partners and Suppliers Can Help With Your Content

You’re stuck on the same punishing treadmill of content creation as the rest of us. How to say the same thing yet again in yet another different way? How long until you can repost that photo on social media? How to make a weighty-sounding topic like ‘supply chain management systems’ sound clickable… Unless your business […]


Permission Marketing – the Evolution of Content

Content marketing isn’t a new kid in town by a long way – but have you heard about its cool daughter? Permission marketing is a new way of thinking about content in an era of GDPR and inboxes full of junky email no one wants. Hopefully, the difference is that your audience only receives content […]


10 Content Marketing Trends to Watch in 2018

2017 saw online content creation absolutely explode, chiefly due to the increased ease which people can share new and interesting things with the world. Technical developments have made social content sharing accessible to all budgets and skill levels – for both businesses and individuals alike! There are numerous ways in which the content creation sphere […]


How to Reuse One Piece of Content 5 Ways

I grew up in content marketing on zero budget. If I wanted to do something cool, I had to find a way to do it myself, for free. (I know I’m making myself sound like a poor, forlorn marketing orphan but I sure felt like one at the time.) So I’m a great advocate for […]


1 - 10 of 68 results