Can’t See the Web for the Trees
How are SME websites performing?
Another incredibly important area where business websites have been failing to keep up is site speed. 89% of SMEs said they are happy with the speed of their website, yet our analysis shows that on average it took 6.7 seconds for business’ website pages to go from a blank screen to a visually complete state (Speed Index).
Best practise for website speeds should usually be between 0 – 4.3 seconds, with many statistics linking a fast site speed directly to conversion levels, showing customer traffic and interest drops off dramatically with every additional second a page takes to load.
Website performance by sectors
Each of our key sectors fared a little differently when it came to site set up and performance. Here’s a breakdown showing how each fared.